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Event Details
Get your company into the mobile ecosystem
Would you like to put your brand on a device that customers can’t be without, a device they reach for many times a day?
Mobile
internet users are passionate influencers, the sort of consumers that
every marketer wants to reach. They’re willing to spend money on their
interests and recommend the best of what they find to their friends.
Not only do users of devices like the iPhone account for 30-40% of web
traffic from mobiles, what they do online can influence the websites
other people visit.
These
are the same customers who use Facebook, Twitter, blogs and other
services to make powerful recommendations to their friends. They drive
traffic.
The
best way to attract the attention of these users is through the
applications that that make their devices more than phones but real
mobile computers.
Applications
don’t have to be expensive and can actually make money. In the US Kraft
has persuaded thousands of iPhone owners to buy for an app that markets
Kraft’s foods: Kraft’s customers are paying Kraft to have Kraft
products marketed to them.
In Australia ANZ, Westpac, St George and others have also entered the mobile ecosystem with branded applications on the iPhone.
Find out more at our Entering the Mobile Ecosystem seminar in Sydney on 3 March 2009.
This seminar is for you if:
- you are looking for new, inexpensive ways to reach customers
- you want practical advice from speakers who have done it
- you want to meet mobile app developers, including the developer whose Australian iPhone application tops the charts
- you want a clear understanding of the next steps for you
Speakers
- Shane Williamson - Mobile Convergence Evangelist
- Graham Dawson - creator of the top rating Oz Weather iPhone app
- Keith Ahern - CEO of
MoGeneration one of the leading Australian iPhone development companies
with 5 high profile iPhone web apps released in 2008
Ticket prices
Ticket prices inlude GST & Eventbrite fee
Terms and Conditions
Where
Sydney Mechanics School of the Arts
Level 1
280 Pitt Street
Sydney,
New South Wales 2000
Australia
Other Maps:
Hosted By
Silicon Federation
The Silicon Federation is run by people who’ve worked in major corporations answering the same questions you have: what’s best practice? what’s working for other people? what are the risks?
Like you we’ve looked for answers in conferences and papers that promise answers but where the content is more like a sales pitch. We’ve also been to conferences and read reports that give real details, war stories and insights. Conferences and reports that leave you thinking:
I could do that and I know what I need to do next. That’s the content we like and it’s the only content we deliver.
